Veterinary Dynamics Consulting, PLLC

HOW TO EXPLAIN THE COST OF A DENTAL

Humans:  32 teeth (if you count “wisdom teeth”)
Dogs:  42    Cats:  30

Humans understand what is happening and (generally) sit still

Animals do not understand and require general anesthesia for a proper exam and
cleaning =  more work/ more cost

Humans, generally, brush and floss twice daily and have a professional cleaning 1-2 times a year
I can bet everything I have that very few dogs and cats get that care

Geriatric Husbandry really has 3 components:  WEIGHT, OSTEOARTHRITIS MANAGEMENT and
ORAL CAVITY HEALTH 


Pain:  yes, most animals will eat and drink with dental pain

For Clients:  Yes, good veterinary care IS expensive.

Anecdotal examples are great.  Most people who meet my dad think he is warm, funny, and looks great. 
What they don’t know is that he suffers immeasurably from shoulder and knee pain – every minute of every day.  Pain is not always easy to detect and is hidden well in many people and animals.
This generally resonates with most people as they too have a family member of friend the same way.

Message must be the same with all Doctor’s and Staff

Yes, most people have heard of an animal that died while having a cleaning.  You must explain that that is a rarity in YOUR office because….

Post “thank-you” cards from satisfied and happy clients that had a good experience and good results from YOUR dental procedure.


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